This is a case study about Limoney, a crowdfunding platform that I and other associates founded and built. I was creative director of the company from the very first concept to the launch.

After the selection of the features the platform needed to offer, it was time to move from hypothesis to actually build the platform.
At first a SaaS solution had been taken into account, but the options weren’t satisfactory. Me and the CTO, Giuseppe de Martino Norante, decided to build it on our own.

Limoney was going to be developed back-end on Ruby on rails and front-end on Foundation framework.
I decided to work directly with Zurb, the founders and caretakers of Foundation framework. We started a day-by-day collaboration that ended with the final layouts and the front-end code ready to be implemented.

Below you can see the evolution of Limoney highlighted on some pages and iterations.